Design the digital customer journey
step by step
Following a specific approach that helps Pharma companies to align better with their digital transformation goals.
Assess current situation
Measure employee engagement
Set specific goals
Design & implement personalized digital campaigns
Measure your performance
Leverage data
Define benchmarks
Data evaluation
Customer mapping
Strategic planning
Build digital capabilities
Identify gaps & needs. Redefine strategy
Change management in Life Sciences
We run a series of digital enhancement workshops for many Pharma organizations - analyzing concerns & challenges and helping the organization to achieve effective digital communication engaging people and culture
Evaluate the level of adoption
User Engagement consulting services for Life Sciences
Define and explore how to overcome the barrier of user adoption of CRM/Multichannel platforms.
Life Sciences companies have invested greatly in implementing CRM & MCM tools in multiple countries or regionally. Following the initial roll-out and training of users, it is essential to measure the system’s level of adoption by the users, identify possible areas of improvement in change management process and actually design & implement corrective actions specific to these needs.
Aqurance team has designed a holistic process plan for evaluating the CRM/MCM user engagement. The cornerstone of such a plan should always be reviewing|setting the targets and KPI’s.
