Highlights of Aqurance at 2016 EEFAM Pharma congress

Successful participation of Aqurance during 2016 EEFAM Pharma congress, that took place from 10th to 12th February at Megaron Athens Concert Hall.

Company’s booth was highly visited and Aqurance team had the chance to meet its customers and share insights about the latest advancements of technology that apply to Pharmaceutical industry.

Aqurance team showcased its current case studies and the methods that help more than 50 global Pharma organizations to engage better with HCPs and stakeholders.

The 10th Pharma congress was organized by EEFAM (Greek Pharmaceutical Marketing Association) and gathered more than 400 marketing and sales excellence executives that work at greek Life Sciences environment.

The congress took place from 10th to 12th February whereas on 3rd day Aqurance’s Customer Excellence Director, George Georgopoulos had the chance to speak in front of a crowded venue about “The Pharma multichannel engagement revolution”.

eefam 2016

George analyzed the current situation of digital disruption in Pharma, the new opportunities that rise from the multichannel marketing and the current role of the “orchestrator” rep.

Additionally, George suggested the best ways and methods to get the most out of the multichannel revolution and shared many insights about the right mix of content, timing and target.

About Aqurance and this blog

With broad experience and deep knowledge within the Pharmaceutical environment, Aqurance helps global organizations to excel in Salesforce Effectiveness, adopt Digital Marketing Solutions and utilize Data Insights.
Located in London, Athens and Istanbul, we’re fully certified in state-of-the-art cloud based solutions.
We’ve been named among “Top 100 Europe Most Innovative Companies” and “Technology Fastest Growing Organizations” by prestigious institutions such as Inc.com, Deloitte, Red Herring etc.

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