CONSULTINGDigital engagement & workshops

Design the digital customer journey step by step

Following a specific approach that helps Pharma companies to align better with their digital transformation goals

Assess current situation

Measure employee engagement

Set specific goals

Design & implement personalized digital campaigns

Measure your performance

Leverage data

Define benchmarks

Data evaluation

Customer mapping

Strategic planning

Build digital capabilities

Identify gaps & needs. Redefine strategy

Change management in Life Sciences

A series of digital enhancement workshops for many Pharma organizations are run – analyzing concerns & challenges and helping the organization to achieve effective digital communication engaging people and culture.

Evaluate the level of adoption

User Engagement consulting services for Life Sciences

Define and explore how to overcome the barrier of user adoption of CRM/Multichannel platforms

Set KPIs
Identify gaps & needs
Re-evaluate the situation
Assess current situation
Design & implement corrective actions

Life Sciences companies have invested greatly in implementing CRM & MCM tools in multiple countries or regionally. Following the initial roll-out and training of users, it is essential to measure the level of adoption of the system by the users and identify possible areas for improvement of the change management process. Design and implementation of corrective actions specifically for these needs is our purpose.

A holistic process plan for evaluating the CRM/MCM user engagement has been designed. The cornerstone of such a plan should always be the setting and reviewing of the targets and KPI’s.

3 steps User Engagement Evaluation process




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