HomeNewspharma

  • Pharma’s customer experience: Success Factors

    • May 5, 2016
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
    Pharma industry is currently looking for the best ways to achieve customer experience using multichannel digital strategies. It is critical to understand customer needs across channel and to test which content is relevant to every channel.  According to Pharma3D book, these are the success factors: Right content. Patients and physicians alike want to receive relevant information, on-demand at each step
    read more

  • Highlights of Aqurance at 2016 EEFAM Pharma congress

    • February 15, 2016
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
    Successful participation of Aqurance during 2016 EEFAM Pharma congress, that took place from 10th to 12th February at Megaron Athens Concert Hall. Company’s booth was highly visited and Aqurance team had the chance to meet its customers and share insights about the latest advancements of technology that apply to Pharmaceutical industry. Aqurance team showcased its current
    read more

  • Looking forward to Veeva Summit

    • November 24, 2015
    • Posted by: Aqurance
    • Categories: Aqurance News, Veeva summit
    No Comments
    Aqurance will be a golden sponsor of Veeva European Commercial Summit, for the 3rd consecutive year. In a few days the largest commercial event will take place in Barcelona on 2-4 December. Veeva Summit is the largest event dedicated to commercial cloud solutions for life sciences. With more than 500 industry peers from over 80
    read more

  • The value of Quantitative Market Research on Pharma Marketing

    • November 19, 2015
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
    Market Research, when effective can be a source of competitive advantage. Read an insightful article about the value of Quantitative Market Research written by a member of Aqurance team. The article was firstly published on a Pharma marketing magazine.  
    read more

  • Engage your salesforce with pharma gamification

    • October 5, 2015
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
    In today's fast-changing Pharma sales environment, influenced among other things by the latest salesforce cutoffs globally, workforce has shifted from official medical representatives to experienced healthcare spokespeople that assist medical professionals to their daily business practice. Quite recently, Pharma companies have been massively adopting mobile solutions in sales and marketing, through the use of visual detailing aids,
    read more

  • Pharma marketing trends in Turkey

    • September 28, 2015
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
    The following article is shifted towards the current landscape of sales and marketing within Pharmaceutical industry of Turkey. After gathering views from our clients and stakeholders in Istanbul, we share a general view about digital engagement of Pharma marketing in Turkey. The health status of people in Turkey has significantly improved in recent years. Improvements
    read more

  • 4 basic things you can do with analytics

    • September 17, 2015
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
    Analytics software and data visualization and helps you quickly uncover insights for better decision-making. From Pharma Data sources to Insights Library, see 4 basic things you can do with analytics. Aqurance’s extensive Pharma industry experience paired with a full range of analytics services, can turn your data into considerable actions.
    read more

  • Aqurance exhibit on 2015 Eyeforpharma Barcelona

    • March 17, 2015
    • Posted by: Aqurance
    • Category: Press Releases
    No Comments
    For a consecutive year, Aqurance will be returning to 2015 Eyeforpharma Barcelona, industry’s most important annual event. March 17th 2015, Aqurance, the dynamic Life Sciences consultancy is attending this year’s Eyeforpharma Barcelona. The company will be stationed at Stand 78 for the conference, which takes place between 24th and 26th March 2015 at CCIB (Centre
    read more

  • How to deal with Pharma Analytics struggles

    • September 25, 2014
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
      A short Pharma Analytics guide; how to monitor and optimize sales and marketing strategies using Analytics tools. Do Pharma industry make the most out of Analytics; have they successfully analyzed their current data? The road is indeed challenging, but the big-data opportunity is now and the results are more than welcoming. Big Data should
    read more

  • Pharma CRM Evaluation? 6 questions to answer

    • September 11, 2014
    • Posted by: Aqurance
    • Category: Aqurance News
    No Comments
    You have already selected a Pharma cloud-based CRM solution, passing through the period when comparing vendors. Look out for these features when considering pharmaceutical CRM software. Now it’s time to evaluate. The modern Pharma marketer works very closely with sales team in order to attract prospects to their business and build trust. With a cloud
    read more
  • 1
  • 2